Without any fanfare, Facebook has released a mobile application separate from its main app. The Facebook Messenger, which works for both iOS and Android, merges the Beluga group messaging project that FB acquired last February with its newly-designed Messages product. It is like Facebook, but solely focuses on messaging your contacts.
But why a separate, stand-alone messaging app? Apparently, Facebook Messenger promises to be speedier and simpler compared to the Messages product found in current Facebook apps.
While the app uses your Facebook connections to find people. If the person you are trying to reach does not use Facebook, or if you are not connected, you can use a phone number to estabish a connection. The app also handles group messaging and will soon include video chat capabilities. If a friend sends you a message on Facebook, Messenger receives it and shows up to your phone and also appears in your Facebook account on the web.
Facebook Messenger directly competes with the likes of GroupMe, Kik, and the just launched iMessage. The app also hits a thorn against SMS technology.
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